An easy-to-use web app
Welser Profile Creator- Combining Products with Ease
Creating customized profiles of special cross-sections without CAD-knowledge

Making the life of customers easier
We improved Welser Profile’s collaboration with its customers by developing and implementing a platform that enables the customer to create a desired product in a short time independently.
The challenge
Creating a smooth customer experience
Our task was quite straightforward: improving performance and competitive position by simplifying complex processes. The main challenge was that there were many tools (communication tools, internal tools for creating profiles etc.) that customers could use for the finished products, and that made the ordering process very complex and lengthy.
But how could we achieve this without risking losing customers to a too-complex-to use software or, perhaps even worse, without limiting the usage to those with CAD knowledge?
The solution
An easy-to-use web app for everybody
Our idea was to create a platform for collaboration with customers from the idea to the finished product. The thought process behind this was to allow customers to easily create their own profiles and order them from Welser Profile when they are finished.
On top of that, we managed to do so without requiring any previous CAD knowledge from the users.
Thanks to the new platform, customers only need a browser to use the Welser Profile Creator. Once they have registered, they can easily decide which basic shape they want to start with. The shapes can be changed individually by adding holes or other elements to the profile. Once the user has completed the design, he can contact Welser Profile for immediate feedback on the design.
The web platform described above will only be the first part of the entire ordering process. By continuously improving the application, customers will be able to place orders directly on the platform without any human assistance.
Welser Profile improved their customer collaboration.
If you want to do the same, or if you want to have an individual solution for creating your products with your customers, reach out to us now! Our industry experts are available for you and looking forward to that first conversation.

Welser Profile
Welser Profile is developing complex cross section profiles in close collaboration with their customers’ needs and requirements using steel, stainless steel and non-ferrous metals for virtually every application you can think of.